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Market Overview

 


Business is being transformed to the 'always connected' model by the widespread use of mobile communications and the Internet. Customers expect instant response from their suppliers with the expectation that everyone has online access to the Internet and email.

Front-line workers are equipping themselves with mobile devices (mobile phones, wireless PDAs, RIM Blackberrys, WiFi laptops, etc) to stay productive when they are out of the office. Young mobile professionals view it as a requirement to have the latest mobile gadgets as a status symbol vis-à-vis their peers.

The rapid deployment of wireless devices has resulted in a corporate environment where many employees have a wired office phone, mobile phone, notebook PC and/or wireless PDA. WiFi hotspots are popping up everywhere: hotels, airports, commercial centers, and even coffee shops. These users must manage a complicated work environment that consists of at least two phones (three if they also have a home office) each with separate phone numbers, network service and voicemail accounts. They also use two or more data devices that require synchronization of their files and email accounts on a regular basis.

The array of communications devices offering more and more functionality and network services on the market is expanding constantly. Not being sufficiently addressed are the functional bridges among these devices and networks that allow them to work together seamlessly and ensure they are deployed and utilized in a financially prudent manner.

blueButler addresses these needs with software that connects the mobile devices and office equipment in a simple, self-service and automated environment where communications are automatically routed off of the costly networks whenever possible.

For further information, please email us at info@bluec802.com or call (519) 880-0741.

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